3 messages is best
Neuroscience of Messaging

Create key messages for every audience.

Photo of young woman worried about her reputation
Cheap Reputation Repair

Avoid cheap lawyers, sushi and dentists.

"Run your pr like a newsroom," advises Lisa LaMagna

Journalists Want Your Soul

To dominate PR, you have to have heart.

Photo: HAF F-16 Demo Team, Creative Commons License
The Stealth IPO

How to prepare to go public, quietly.