Public Relations ROI: What is the value of public relations? PR impacts the entire sales funnel in “silent” ways, and also impacts activities outside of sales.
Activist investors work with smaller, lesser-known investors to scout targets. Download our database of activist investors stakes in SF Bay co’s.
Visual storytelling of Malaysia Airlines’ crisis communications. Lessons for any company’s crisis communications plan.
Lisa LaMagna writes about the neuroscience of messaging and creating message structures. Relevant for PR, IR, B2B, B2P and crisis comms.
How to get ready for a stealth IPO, in plain English. Useful resources and links.